Many companies have used
involvement with sport as a way to promote goods and services. They used sponsorships
to promote with major sport for help them market their brands.
The marketers of Mountain
Dew and other brands use extreme sports to connect with the younger generations
of customer. Marketers targeting teens and tweens recognize that Gen Y presents
them with an opportunity they haven’t seen since the baby boom hit.
In Thailand there are
many companies to promote their products brands
such as Sponsor, Red Bull, M
sport which these products are popular in Thai sports.
Sponsor is sponsorships
with the sports in Thailand such as football, soccer, basketball, golf, tennis. And
that make the Sponsor is one product that has been very popular in Thai
sportsman.


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